3 Effective Tips On How To Get More Instagram Followers In 2021

Instagram’s first impression was that of a fun app for teens and youth. However, all this has now changed, and it’s now considered one of the best social media platforms to improve social media presence. Through this platform, you can increase your brand’s awareness by increasing conversions, engaging your audience, and driving traffics landing pages.

With more than one billion users, the one question on your mind is how to make yourself stand out and increase your brand’s appeal to get more followers. If that’s the case, you’re in luck; here’s an overview of useful tips on how to get more Instagram followers.

Define Your Target Audience

To get more followers on Instagram, you need first to determine your target audience. And to do this, there are a few questions you should ask yourself, including;

Where are they located?
What’s their age?
When and how does your target audience use Instagram?
What are the challenges you’ll face?

Once you have an answer to each of these questions, you’ll be able to develop a better strategy that allows you to target Instagram users that are likely to follow you. Doing this also keeps you well aware of your target audience’s needs, making sure they remain long-term followers.

Be Honest And Real

The only way you can be unique to your target audience is by being honest and real. By doing this, you’ll be able to create unique and authentic content that will increase your brand’s appeal to your potential clients by making your brand more relatable. You can also take advantage of the Instagram Stories tool to show the unique culture of your business.

Make a Branded Hashtag

Another effective way of increasing your number of followers is by creating a branded hashtag. With a dedicated and custom hashtag, you’ll be able to showcase all your best content to your target audience. And when a potential follower finds this content in a different, highly targeted tag, there’s a high chance they start following you after seeing your exciting post.

The use of branded hashtags also helps your Instagram marketing campaigns look less promotional. This does a better job of appealing to your target audience, unlike using your company’s name. Therefore, you should consider using campaign hashtags as it’s a much practical approach to gaining more followers as it’s more appealing to your target audience.

Takeaway

If you’re stranded on what needs to be done to gain more followers on Instagram, start with the above. You need to treat social media like a cocktail party, mingle and engage. Don’t expect people to engage with you if you don’t engage with them. Projecting a clear message and brand will allow you a much easier time improving your reach to potential clients and increase the number of followers on this social media platform. Feel free to contact us if you need help increasing the number of followers on Instagram.